BT Group
BT Group KSA had an old corporate profile that no longer reflected the scale, maturity, and managed services capability of the group.
The company wanted a refreshed presentation that could retain its corporate tone while giving the material a more modern, structured, and credible look for client and stakeholder conversations.
The redesign gave BT Group a cleaner way to present its history, regional presence, business units, managed services capability, system integration expertise, and group-level value proposition.
The redesigned profile used a more disciplined layout system, stronger imagery, cleaner section breaks, improved typography, and subtle corporate colors to make BT Group’s material feel more professional without making it look too flashy or disconnected from its original identity.
We kept the profile aligned with BT Group’s existing business personality, professional, mature, and enterprise-focused, while giving it a cleaner visual system.
The final presentation gave BT Group KSA a refreshed corporate profile that felt modern without losing its established identity. It helped present the company as a mature system integration and managed services group with stronger visual credibility and a clearer business story.
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Stronger Visuals Less Text Better Structure Professional Presentations Sharper Slides More Clarity
Stronger Visuals Less Text Better Structure Professional Presentations Sharper Slides More Clarity